Monday, 14 November 2011

Meeting a drug rep

I'm going to be meeting a couple of drug reps over the next couple of weeks as part of the unit I'm currently studying. Obviously can't say which ones but suffice to say they're from two of the big companies.
It'll be an interesting experience as I'm not wholly convinced by their methods of marketing, the credibility of some (only a fraction) of their research, the unwillingness to support global initiatives unless they are guaranteed to meet their bottom line, and some of the press.
However, I'll put all that aside for the sake of fairness. I'll listen to what they have to say with impartiality. Then I'll make my decision about them.
I'll also be speaking to some doctors about their impression of the industry, so that will make for some interesting conversations.
Finally, I'll pop some links in the comments or on another post to interesting stuff I find.

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